I never thought it would happen. Musicians can now livestream shows on Bandcamp. This is a game changer. I started live-streaming shows on Concert Window maybe 8 years ago. It was not a great experience. Tips were tough. Video quality varied. Plus my gear sucked and I didn’t know as much about how to live […]
Category Archives: Music Marketing
Interviewed by Working Musician Podcast
The world of podcasting is a small place. So I guess I wasn’t too surprised to find another Celtic musician with a successful podcast. David Pedrick hosts the Working Musician Podcast. He interviews musicians about how they make a living and the business of making music. We had a great interview last month. We talked […]
Marie Kondo’s Guide to Internet Music Marketing
I don’t like social media. It does not bring me “joy.” That thought struck me today when I posted on Facebook “Marie Kondo’s Guide to Facebook Friends”. I have 4355 “friends” there. Do they bring me joy? Over the past few years, I’ve gone through and unfollowed or unfriended many. I mean no offense. But […]
Do You Want to Make Money or Make Long-Term Fans as a Musician?
I was asked tagged on Facebook today. A musician was asking about the cost/benefit to signing up to Spotify. It’s a common question among musicians. “Do give it all away for free?” The answer is a personal philosophical one. But I feel like I can help. Answer these two questions first. Are you interested in […]
Song Request for Coffee with The Celtfather
The Celtfather Live show last night was a lot of fun. I had a lot of great song requests Some were new. Some were older songs that I haven’t played in forever. There were some fun stories. I even butchered a song I never would’ve expected to get requested. Ever… It was terrible performance of […]
Facebook Promo Tip
Facebook is the main place I promote the Irish & Celtic Music Podcast online. The show is posted directly to our fan page every week. I then add a link to your Facebook page (if it exists). Finally, I advertise the episode to people who might like the podcast. The sad news is that Facebook […]
About the All New #CeltfatherLive
Last year was a bad year for my internet concerts. Maybe I tried too many things. Maybe Concert Window was just failing to deliver. But my income from every show dropped lower and lower. That’s one of the reasons I decided to stop the concerts over the holidays. I needed time to rethink my strategy. […]
Successfully Promoting Celtic Music with Spotify Playlists
For years, I’ve watched the music business change. I try to keep up. But when it comes to how people listen, I haven’t. Streaming music is the future of the music industry. I tried Pandora, but it turns out they don’t want Celtic music from indie artists. I have countless stories of Celtic musicians being […]
Case Study: Charting on Apple Music
I’ve been a student of music charts since 2000. My band the Brobdingnagian Bards topped the Celtic music charts on MP3.com. Eventually, we were one of the most-popular bands on the entire website. I noticed a track I’ve been listening to a lot top the search charts on Apple Music. When it comes to charting, […]
Unavailable on CD
I’ve been watching the changes in the music industry for several years now. Every now and then I ask fans, “how do you listen to music?” More and more often people say they download or stream music. That’s awesome. I’m the same way. But it’s also concerning. You see, years ago I devised my brilliant […]
