Be Safe, Be Sorry

That’s the title of Marcia Yudkin’s weekly email newsletter.  Marcia is a fantastic copywriter.  I’ve been a subscriber for several years.  This latest email is one of many reasons why.  Marcia wrote, “With ‘me too’ marketing, you spend the same to get your message out as for a more distinctive idea.  Yet you enjoy a […]

Negative Comments and Musical Extremism

Today, I got my first negative feedback from one of the hobbit songs.  Like most people, I don’t like to hear negative comments about my art.  But I want to hear them anyway, especially when they are well-thought out and not attempts to be just plain malicious. This one was regarding “A Well-Dressed Hobbit“.  The […]